News Update from Mark Frieser on the Sync Front: Martyn Ware, Multi-Platinum Producer – Human League/Heaven 17 | Sync Support Program | Music In Ads Course | Sync U Class

March 9, 2023 – In The Sync Cafe @ 1PM ET : MARTYN WARE, Multi-Platinum Producer  – Human League/Heaven 17 Co-Founder and Legendary Music Producer

This is going to be one of our best Sync Cafes all year – a discussion of music, sync and production with one of my heros, my friend, the co-founder of The Human League and Heaven 17, Producer/songwriter/musician Martyn Ware.

His credits, addition to his work in The Human League and Heaven 17 include producing Terrence Trent D’Arby’s multi-platinum album “The Hardline According to…”, producing Tina Turner’s comeback single “Let’s Stay Together”, and through his project, the British Electronic Foundation, has worked with artists ranging from Kim Wilde, Chaka Khan, Belly Preston, Green Gartside (Scritti Politti), Billy Preston, Lalah Hathaway, Paula Yates, Andy Bell (Erasure), Boy George… well, the credits just go on and on – for more check out his discography.

From The Human League to the British Electric Foundation and Heaven 17, Martyn Ware helped define Sheffield as the epicentre of electronic pop in the 1980s.

Later producing multi-million selling records by the likes of Tina Turner and Terence Trent D’Arby (now known as Sananda Maitreya), he has also gone on develop parallel careers as a soundscape designer and educator.

Martyn is not only one of the definers of the Sheffield sound as a co-founder of the iconic pop groups the Human League and Heaven 17, he currently works as a producer, educator and creator.

Here’s a link to what I think are some of his best from Heaven 17.

And in our conversation, we’ll discuss his career, the importance of good production in music, the state of the music industry and of course sync and composition for visual and interactive media.

This is a must attend Sync Cafe, it’s 100% free and if you want to join us next week for both sessions, all you need to do is click the button below to get the link (it is the same link for both).

Register here for The Sync Café sessions



Sync Support Our year-long program in partnership with music supervisor Chris Mollere designed to provide you with ongoing feedback on your music, access to briefs, songwriting camps and much more, including constant personal support. 1/3 Discount until March 20th

It’s like having a music supervisor and a sync agent at your side to mentor you and help you refine your creative, process and outreach approach to sync.

Sync Support is a unique, 12-month program designed by Mark Frieser and music supervisor Chris Mollere (who’s past and current projects include the films Get Out, Antebellum and TV shows The Vampire Diaries, Roswell, New Mexico, Pretty Little Liars, Legacies, Stargirl, Vampire Academy and more) to provide you with ongoing support in defining, developing and refining your creative, practical and business practices so you can be more successful in the business of music in media.

Combining over three decades of experience from one of the industry’s top music supervisors with that of a leading sync agent, Sync Support is a highly personalized program that includes song evaluation, live briefs, virtual songwriting camps, one-on-one and group listening sessions and consultation as well as consultation on song refinement, deal negotiation, metadata, business practices and how to make and build relationships with music supervisors and key industry players.

Sync Support normally costs $3000 USD  for the 12-month program and enrolment is immediate. Until March 20th, we are offering a 1/3 discount on the whole year for a total fee of $2000. USD.

Find Out More Here


Starting March 23, 2023: The Music In Ads Course – Your Musical Passport To Success In Working With Brands and Ad Agencies

Class Starts March 23, 2023 – Discount Enrollment Open Now
The Music In Ads course, taught by Ad music industry veteran Josh Rabinowitz (over 10,000 songs synced in ads) and Sync Summit CEO Mark Frieser is the only course of its kind focusing exclusively on doing business with ads and brands using music in their campaigns and projects.

This intensive six-week course is literally the only one of its kind focusing exclusively on how you can position yourself for success in the arena of music for ads and brands.

The way music is found, used, and who finds and uses music is very different and more complicated than in TV and film, and if you want to be successful in working as a player in music and ads, this class is essential to position you for success in a competitive and complicated industry.

Through group exercises, detailed assignments and one-on-one instruction, Josh (ex-head of music at ad agencies Y&R and Grey) and Sync Summit’s Mark Frieser (former brand manager and ad producer) take you through all the aspects of the ad industry and how brands use music to create award-winning and successful campaigns.

The Music In Ads Class costs $750 USD for all six weeks (1/3 off the standard rate) For more information.

Register Here


Starting March 11, 2023: The 2023 Sync U Class With Music Supervisor Patricia Carrera and Sync Agent Mark Frieser

Class Starts March 11 – Discount Enrollment Open Now – Save
Sync U is a ten-week course taught with music supervisor Patricia Carrera and Sync Summit’s Mark Frieser that includes detailed lessons on all aspects of doing business in music in media.

This includes music production techniques, best practices in researching and making connections with music supervisors and their projects, preparing your music for presentation, metadata, licensing agreements, negotiation, budgeting, pop-up sessions with music and tech experts, marketing and listening sessions with music supervisors and sync agents.

This course takes you through all the basics of working in sync, from the creative aspects of the business to learning how to prepare, present and work through the processes of paperwork, metadata, software tools, budgeting along side listening sessions with 10 guest music supervisors during the course. If you want to learn how to prepare, present and place your music, this class will give you the information you need to success in Sync.

The Sync U Class costs $699 USD for enrolment (discounted by 1/3) for all 10 weeks of the class. To learn more and to sign up, click the button below.

Register Here